This summer camp branding template, created for ProMedia Fire, offers a flexible layout adaptable for any beach-themed camp—from kindergarteners to high schoolers.

Much of the branding for children’s programs tends to be overly colorful, busy, and juvenile—often losing parents’ attention in the process. This design takes the opposite approach with a clean, understated aesthetic. The monochrome palette, subtle beach imagery, and bold “Summer Camp” title create a look that’s eye-catching yet approachable—neither childish nor overly refined. Users can easily customize the details and update photography to suit their audience.